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Mesa Point
Schaefer Ranch
Shadow Canyon
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Dublin, California
Schaefer Ranch
Silverado
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Nate Womack
(925) 998-9449
Cal BRE 01369153
Amber Neumann
(925) 961-6622
Cal  BRE 01922620
amber@schaeferranchdublin.com

Neighborhood Notes
As of July 2, 2014, there were 97 total units (detached homes, condominiums, and townhomes) available for sale in the Dublin market. Thirty eight of those listings are either condos or townhomes. There are 133 homes pending and the inventory is at 1.29 months.



    13 Percent of Consumers Ready to Buy a Luxury Home

That’s what a national Luxury Homebuyer Survey done by Realtor.com found out in April of this year. Another 26 percent are considering a high-end home purchase.

Most popular price points at which surveyed consumers stated that luxury housing begins, by U.S. regions:
Northeast (ME, VT, NH, NY, NJ, MA, CT, RI, MD, DE, PA) $1 million +
Pacific (CA, OR, WA, AK, HI) $1 million +
Mountain (MT, ID, WY, CO, UT, NV, AZ, NM) $1 million +
South Central (AL, MS, TN, AR, LA, TX, OK) $500,000 +
North Central (KY, OH, IN, IL, MI, WI, MN, IA, NE, KS, ND, SD) $500,000 +
South Atlantic (VA, WV, NC, SC, GA, FL) $500,000 +


Of the survey respondents who are currently looking for luxury homes, the most popular reasons high-end buyers started their luxury home search:

·19 percent said recent career success prompted their luxury home search;
·17 percent entered the market because they recently retired;                             
·14 percent got into the market as an investment; and                             
·12 percent entered the market to buy their first home.

                     
The biggest challenges home buyers of high-end luxury homes faced during the search included:

·40 percent cited finding a property that meets their family's needs;
·20 percent shared their biggest challenge is the limited number of properties offered;  
·11 percent touted ultra-unique properties with limited universal appeal; and
·8   percent are challenged by gaining access to mortgage loans.


Most important home features when considering a luxury purchase:

·54 percent of luxury Buyers indicated a chef’s kitchen as an important feature;
·44 percent consider the home’s views of oceans, mountains, or cityscapes as significant;  
·38 percent responded that the property’s square footage is a key attribute; and
·36 percent include the presence of an expansive master suite as an important factor.


Importance of resale  value to those in the market for a luxury home:

·35 percent indicated it is very important;
·29 percent shared it is neither important or unimportant;  
·27 percent of luxury buyers said resale value is extremely important; and
·8   percent consider resale value to be unimportant.


Of the survey respondents who are NOT in the market for a luxury home:

If respondents had an extra million dollars to invest in a home, they would use it in the following ways:

·28 percent would sell their current home and purchase a new one;
·23 percent would keep their current home and purchase either a new or vacation home;
·14 percent would purchase several homes; and
·14 percent would buy their first home.

If respondents were in the market for a luxury home, they indicated the following priorities for their property search would be:

·55 percent desired a view;
·45 percent fancied a chef's kitchen;
·32 percent want an outdoor living area (outdoor kitchen, living room, fire pit, bar); and
·29 percent wished for a luxury pool (infinity, grotto, water slide).

If these respondents were in the market for a luxury home, their most desirable locales for purchase would be:

·37 percent would buy a waterfront property;
·19 percent prefer a countryside property;
·14 percent would choose a mountainside property; and
·13 percent desire a suburban property.

The respondents not currently in the market for a luxury home indicated that their top stylistic preferences would be:

·13 percent - a traditional home;
·13 percent - a contemporary home;
·11 percent - a coastal home; and
·11 percent - a modern home.

For complete survey results including: complete amenity priorities of the luxury buyer, consumer willingness to break budgets, reasons for current home shopping or perceived market-by-market ranking for luxury real estate, please contact Lexie Puckett at 805-557-3151 or
Lexie.Puckett@move.com.

·
July 2014